Missed Marketing Opportunity

I watched Nights in Rodanthe last night.

First of all, movies should come with a Kleenex rating. Nevermind the restricted and parental warnings. No single woman in her 30s renting a movie gives a rat's arse about those. But a kleenex rating? Now that would be helpful. We would still rent those movies but we would be prepared.

And because of this rating, movie rental stores could and should also sell kleenex at the till. Instead of asking about snacks (or maybe in addition to) the clerk would ask, "are you sure you have enough kleenex? and maybe you should take some extra chocolate too?"

I have The Reader and Bride Wars yet to watch this weekend...not sure if I'm stocked up enough on kleenex but we'll see.

PS - I also learned something valuable at boot camp this week. Resistance bands hurt like mad when they snap back at you but most importantly, they don't leave a mark for more than a few hours. And you should really make sure you don't just have them under the toe of your sneakers but are truly standing on the wiley buggers.